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UF Business Library
Bookmark the UF Business Library for easy access.
ADV 3350 Advertising Research Guide
Bookmark the ADV 3350 guide which has a customized selection of business library databases tailored to your assignment.
USe the Proxy or the VPN to access our subscription databases off campus.
The Database Dashboard has links to the best databases fro advertising research. The side-box gives brief descriptions with links.
Company Research 1-2-3!
1. Profile the company. 2. Find news and articles 3. Analyze industry and competition