UF Business Library

UF's Business Information Portal

Consumer Research Venn Diagram v4 + Icons + Code

Ad Research Guide v1

Ad Research Guide v1
Original guide to Ad Research

Top Ad Research Databases

Ad$pender
Spend by company, brand media

Ad$pender Manual (Quick Tutorial)

Stanford's Jackson Library Guide
D&B Hoovers
Companies, industries, execs
DemographicsNow
Demographics, psychographics, +
Hoovers
Companies, industries, execs
IBISWorld
US, China & Global industries
MarketLine
Countries, companies, industries
Simmons Insights
Consumer research & demographics
SimplyAnalytics
Interactive maps & reports
Statista
Statistics portal
WARC
Advertising/Marketing database